MENU
STORIES OF TWO INNOVATORS REAL O.G,S. BETTY DAVIS AND WILLIAM GREAVES
CLIENT
Fliegen
TYPE OF CLIENT
Technology
CATEGORY
Branding
Betty Davis and William Greaves, both pioneers in their fields of music and film, respectively, were ahead of their time, challenging societal norms and exploring themes of independence, racial identity, and social justice. Davis's electrifying fusion of funk, soul, and rock, and Greaves's avant-garde approach to cinema, initially went underappreciated by a mainstream audience not yet ready for their radical messages.
Over time, however, the legacies of Davis and Greaves have been reevaluated and celebrated for their groundbreaking contributions. Davis is now recognized as a pioneering force in music, while Greaves is lauded for his innovative filmmaking techniques and profound narrative depth. Their stories highlight the importance of visionary artists and the eventual recognition of their contributions, serving as a reminder that true innovation often lies in the realms of the misunderstood, waiting for a future where its value is fully acknowledged.
Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.
She was a futuristic trailblazer with rock star swagger before, “Bad Girl Ri"Ri" there was “Bad Girl Betty.” A visionary ahead of her time, whose revolutionary music inspired icons like Prince, who referenced Betty Davis's work in an interview, saying "This is what we aim for" Erykah Badu also a fan once commented, "We just grains of sand in her Bettyness."
.jpg)
“I became infuriated by the racially degrading stereotypes that white film producers threw up on American screens. It became clear to me that unless we black people began to produce information for screen and television, there would always be a distortion of the ‘black image."
William Greaves 1926-2014
